TRUSTED FOR 60 YEARS
Helping Families Across Canada Find Peace of Mind
Find Peace of Mind
Plus, spare your loved
ones & Executor
the burden of making
decisions and doing
complex paperwork, at
a very difficult time.
A Smart Choice
Indexed to inflation,
sheltered from Probate tax.
Provides savings for your
family and maximizes value
for your Estate.
The flexibility to assign
your policy anywhere.
Customizable
Only you can protect
your family.
Purple Shield is made
for your unique life
and preferences.
Learn About Us
Canada Purple Shield partners with TruStage Life of Canada.
TruStage is a consumer-centric brand with over 20 million policyholders.
We help people become better equipped, to manage the complex decisions
and financial obligations that arise after a passing.
There is no medical required, and regardless of your age
or circumstance, we can protect you.
Here's What People Are Saying
“I feel a lot more at ease
now knowing I'm with Purple Shield. I am proud
of taking the right steps and not burdening my family
and Executor with
my final expenses."
— Shawn Barker, Simcoe ON
“They are extremely knowledgable about
the industry and
helped me to make some
serious decisions that
I've been putting off.
Thank you!"
— Pat Mowers, Guelph ON
Shawn Barker, Simcoe ON
“I'm so glad I started preplanning my funeral.
It's so affordable. I wish I started sooner. Knowing
my daughter only has to make one call when the
time comes makes me
feel completely at ease.
I would recommend Purple Shield to all my friends.
— Athina Skiadopoulos, Toronto ON
This is the first time I have felt safe enough to trust another with the responsibility. Good plan, looks very secure and frees our children of additional burden.
— Donna Brooks,Guelph
ON